Category Archives: Events

June Professional Development Meeting: Robbin Phillips

Join Robbin Phillips for PRSA Tar Heel Chapter’s June professional development meeting. Robbin is the president of Brains on Fire in Greenville, S.C., and co-authored the books, “Brains on Fire, Igniting Powerful Sustainable Word of Mouth Movements” and “The Passion Conversation, Sparking, Sustaining and Spreading Word of Mouth.” Under Robbin’s guidance, Brains on Fire has…

Strategy: Turn it on, turn it up

Ever wondered how you teach someone to “be strategic,” or on the flip side, how you learn it? Roger Friedensen, APR, principal and owner of Forge Communications in Raleigh, is coming to town to give us a lesson. He’s developed rockin’ communications strategies for GSK, BB&T, Carolinas HealthCare and others, and he promises to turn…

PRSA Tar Heel members learn about furniture branding

PRSA Tar Heel members gathered for the monthly professional development meeting at Bassett Furniture in High Point to learn about the communications strategy for the launch of Bassett’s HGTV HOME collection. Chapter members are pictured above.

Learn about the HGTV brand story at Bassett Furniture

“Home Sweet Home Furnishings” The HGTV Brand Story at Bassett Furniture On Tuesday, April 9, join Renee Loper, Vice President of Independent Retail Business Development and Marketing at Bassett Furniture, as she details the insightful communications strategy for the new HGTV HOME collection. Following lunch (in the Bassett showroom!) at 11:30 a.m., we will get…

Preparing for the Worst: How to Protect Your Clients’ Hard-won Reputations

It’s a crazy world we live in. And corporations can’t run and hide when the straight jacket comes off. You need to know beforehand how you’ll respond when someone finds glass in their Special K, when your fireworks factory explodes because a fire broke out in the candle factory upstairs, or when a mentally unstable…

Let the good times roll!

Showing Your True Colors Have you ever wondered exactly why you and your co-worker just don’t see eye-to-eye on a project? Are you having trouble conveying your ideas to your boss? Have you had a good bowl of gumbo lately? Join PRSA on FAT TUESDAY, February 12, at the New Orleans Bar and Grill in…

Communications, innovation and complex stories

Join us next Wednesday, January 16, for our first PRSA Tar Heel event of the year. We are holding the event at the Piedmont Triad Research Park in Winston-Salem and featuring as our guest speaker its president, Eric Tomlinson, DSc, PhD. PTRP is one of the largest urban research parks in the United States, focused on…

Are you connected?

Let us show you how at our Professional Development Seminar. The Tar Heel Chapter’s Professional Development Seminar is all about finding ways to be better connected to your audience, to the media, to your career. We have speakers from a wide variety of backgrounds that will provide you with the valuable information you need to be…

NC PRSA seminar to cover PR, marketing, social media topics

Now is the time to register for this year’s 2012 North Carolina Public Relations and Marketing Seminar through the North Carolina Chapter of the PRSA! Tar Heel Chapter members can attend at the member rate. The event will be held on November 15 at the Friday Center in Chapel Hill. Click here to learn more….

Stop guessing and start knowing in your public relations campaigns

PRSA Tar Heel’s September professional development meeting will feature Tollie Mitchell, program director for Insight Research. His topic will be “Because Knowing Beats Guessing!” Mitchell will discuss how his firm uses market research surveys and customer surveys to collect data for companies such as Krispy Kreme, Lowes Foods, Union Bank, the Greensboro Chamber of Commerce and…